I’m a publicist, reconverted and rehabilitated, member of one of the most fun and efficient teams: Global B2B.
I rewrote my history with positions in communication and internal marketing after 15 years as a secretary. Looking for new challenges in my career when you have just found your destiny is not easy, but it is exciting. Now I only look to the future with the certainty of being on the right path. Do you want to join me on the yellow brick road?
My Telefónica Life
During my career at Telefónica, I have accumulated more than 23 years of experience, always driven by my intrapreneurial spirit. My career has been evenly divided between sales areas and what I consider to be the “backstage” of our vendors, covering functions such as training, 1004 traffic management and development of management systems, among others.
I would highlight three significant projects in my career: firstly, I participated in the beginnings of what is now our Brazilian operator. I was also one of the driving forces behind the first convergent customer management system. Currently, I am immersed in the world of complaint management, where we have shown that effective complaint management is a real source of customer loyalty.
My vital attitude
I am a person who is fully dedicated to my life, with influences in my family, leisure and professional life. I live intensely, being outgoing, spontaneous and grateful. My positive attitude drives me to seek luck, which I consider to be the result of well-managed probabilities. I enjoy giving inspirational and altruistic talks. In 2022, I was runner-up in the Speaker Talent international public speaking competition. Currently, I give paid talks, the proceeds of which I donate to social projects.
My legacy
LaRanaGaspar is my life purpose and legacy, inspired by my son Gasparín, born, fulfilled his mission on earth and marched to heaven. It consists of three souls: The Frog (witty and friendly), Me (who gives life to LaRanaGaspar) and Gasparín (the true source of inspiration). Our mission is to contribute to make the world more optimistic (but NOT naive) and more human (but NOT mammalian) by connecting my life with other people’s lives. To learn more about it, I invite you to visit laranagaspar.com and to follow me on all the social networks, where we publish little things to think, act, be more and better people.
Alejandro Touriño is the managing partner at ECIJA, arbitrator of the World Intellectual Property Organization, president of the ICT Section of ICAM and university professor.
He has been selected by Chambers & Partners and Legal 500 as a leading lawyer in intellectual property and new technologies and by the Financial Times as one of the ten most innovative lawyers in Europe.
Telefónica Policy Lab is a think tank that seeks to reinvent the way in which digital public policy issues are addressed. A meeting point where experts and personalities from the public and private sectors, academia and civil society exchange opinions and experiences on the main issues that will shape the course of the digital era.
If you want to know more, visit https://www.telefonica.com/en/about-us/public-policy-and-regulation/telefonica-policy-lab/
I have been working at Telefónica Móviles España since August 2000. Since then, I have worked in approximately 12 different departments, where I have always learned something new that has made me grow at all levels.
I consider myself an enthusiastic, collaborative, curious, restless, creative, enterprising, proactive and always ready to give the best of myself.
Agustín Cárdenas is Director of Business Transformation at Telefónica since July 2018. His activity during the last 10 years has been linked to the B2B business, from the fields of Marketing and Business Development and especially on digital services.
He started his career in the Telefónica Group in the subsidiary dedicated to Research and Development and is a Computer Engineer from the University of Seville.
Manager at Telefonica Ventures, I lead investments in Series A+ rounds of companies related to Web3, Networks and Open Gateway. With these investments I bring the best innovation to Telefónica so that our customers can benefit from the best products and services.
I love technology, that’s why I am a senior computer engineer from the Polytechnic University of Madrid and I love investment, that’s why I have an MBA from the IE business school
I joined Telefónica Móviles España on 04/07 2000 in the Commercial Planning Department, coming from Marketing at Carrefour España.
Since June 2004 I have been in Marketing, a department in which I have managed hundreds of projects and where I hope there are still many more to be developed.
I am currently head of Convergent Communications, i.e. I am responsible for the design of the miMovistar communications value proposition.
Administrador Frontend y Gestor de contenidos en telefonica.com, telefonica.es y La Intranet Corporativa; en el departamento de Audiencias en Comunicación Corporativa. Photoshop, mi mejor aliado.
Passionate about any art (mainly good cinema), the philosophy “match by match” and the people (“the gent”).
Telecommunications Engineer in the mornings and content creator in the afternoons and weekends since 2009 in my website https://www.larecomendadora.com/, thanks to which I have actively trained (and continue to do so today) in Digital Communication, Social Media, SEO, Wordpress, Personal Branding and Digital Reputation.
Antonio joined the Telefónica team 5 years ago in the Digital Technology Management of Online Channels, where he has specialised in the innovative sector of Cloud technologies, BigData and Artificial Intelligence.
During these years he has developed and led different projects that provide intelligence and digital capabilities to Movistar channels. Some of the most innovative projects include hyper-personalisation systems for content in real time and the implementation of automatic bots to solve use cases in WhatsApp, which provide self-management capabilities that are highly valued by customers.
He is currently Lead Developer of the “Customer Service via WhatsApp” project in Spain and its integration with AURA, which enables a new communication channel highly demanded by customers and great operational efficiencies.
Antonio coordinates a powerful Agile team of Backend development in Cloud with DevOps methodology, designing the technical architecture and controlling the development lifecycle.
Due to his interest in the academic world, Antonio teaches at Telefónica, providing quality programming training with the official recommendations of Clean Code and SOLID principles.
At Telefónica we develop the potential of the best talent to make possible the technological challenges that we undertake with innovation and enthusiasm to improve the customer experience!
In his spare time, he loves sports that put him in contact with nature, such as surfing, snowboarding and hiking. He has been 5 times national champion and once European bronze medalist in one of the martial arts he practices, entering the list of elite athletes. He takes advantage of his time on public transport to consume books, series or video games whose content or setting involves learning about personal growth, mythology or culture.
María Teresa is a computer engineer and currently works at Telefónica Tech as New Business Product Manager. Since 2017, she combines her main job with teaching blockchain technology at Spanish universities.
She is very committed to the visibility of women in the STEM world, being an ambassador of the Women Techmakers community. In 2022, she was recognised by Mujer Hoy in the Next Generation, as a woman leader in technology.
Bio: Telecommunications Engineer (2002) and Diploma in Business Science (2008). Always linked to the Telefónica group, first as a consultant and then in the product areas of Telefónica companies (2012) and Telefónica Tech (2020).
Product manager in the areas of New Businesses and IoT and Big Data solutions (NFC, Mobile Payment, Sustainability, Energy Efficiency, Electric Vehicle… “distanced” from the traditional business of the group and always focused on new business areas).
I love technology and looking at the sky in my free time, I love getting lost among the stars.
I am Jorge Martínez Nieto, from the IT architecture, technology, planning and engineering department.
I was born in Madrid in 2000, I am quite passionate about technology since I can remember, I like everything in which we can capture our imagination and our ability to solve problems and create new models.
My life and my history is quite short, but I got into technology and computer studies when I was 16, I studied Systems Administration.
Once I finished my studies I started working in a very well known university, IE University, working as a system administrator, also in the resolution of multiple incidences, at the same time I was responsible for a while of the Virtual Reality area.
I am always attentive and I am always looking to learn as much as possible of everything that surrounds me both personally and in the workplace. And now in Telefónica is exactly where I can acquire the knowledge and skills that I want.
I work mainly as Frontend Administrator and Content Manager at www.telefonica.com and www.telefonica.es. I work in the Audience Department of the Corporate Communication Department.
I started 13 years ago with the now buried “El diario”, precursor of the current “Somos”, and the Corporate Intranet, and over the years I became assiduously in charge of the institutional websites and the microsites of the MWC (Mobile World Congress) and the General Meeting of Shareholders.
My name is Jaime and I have been a Galician adopted by Madrid for almost 30 years. I have a degree in Advertising and Marketing and I have been working in support teams of purchasing systems for more than 20 years.
Working in a support team can be very stressful, because you are confronted daily with incidents and problems, but it can also have its positive and rewarding side, if instead of seeing your work from the problem side, you approach it from the solution side.
I like to learn, write and “twist” prompts to generate images with different AIs, although for the last few years my main hobby has been trying to help transform the lives of women in rural communities in north-central Mozambique.
I was born in London to Japanese parents. Educated in England and then in Scotland (Edinburgh University). I am a philologist and historian, and now certified in the fundamentals of ESG accounting and investment.
I have been living in Madrid for 9 years. I currently live with my husband, Javier, and our dog, Taco.
Within Telefónica, I have worked at various companies and departments such as O2 UK, Wayra Global, Investor Relations, M&A and Corporate Development or Sustainability.
Son of Tasio and Ascen, brother of Héctor and Estela, father of Nico and Valeria and travelling companion of Elena, with whom I would share two lives and it still wouldn’t be enough.
I should have been a comic book artist, but I didn’t try hard enough and ended up working in HR, something very fortunate because instead of drawing adventures of heroes and villains, it allows me to live them in my day to day life.
25 years in 4 companies in the Telefonica Group, from a large operation, to a very large one, then to a regional one and finally, in the Corporation. During this time, I have battled against beasts such as performance appraisal, talent identification or engagement studies but my favourite battles were the internal innovation and recognition programmes, diversity&inclusion and the digitalisation of processes.
I am currently in the place where I can best capitalise on this experience; Universitas, Telefónica’s leadership school and considered one of the best corporate universities in the world.
For some time now I have had the urge to write and I have published 4 books in 4 years, which is almost OCD. “Lidera con sentido del humor”, “Divertirse trabajando” (both from Plataforma Editorial), ¨La Llave de Todas las Puertas” (amazon) and “No eres tu trabajo” (Empresa Activa).
For those who are interested, I am a sociologist, MBA and Postgraduate in HR.
I work as Senior Program Manager in the Big Data and AI Technology area at Telefónica Tech, with extensive previous experience in mobile manufacturers (Samsung, Motorola) and other operators. Vocational teacher and mentor in different #womenintech initiatives, I am always looking for ways to improve what we do. I love numbers and music… always singing!
Telefónica’s Communication team is responsible, among other tasks, for writing content that can help our users and readers to easily understand concepts that are sometimes not so easy to understand.
We love to publicise and disseminate messages about technology and its advances in many different fields. We are a technology company, with an exclusively telecommunications background, but with a more diverse future, focused on much broader digital aspects.
With people and the connection between them as our focus, we disseminate from the corporate website to serve the world.