Mission
Deliver the best digital experience to all our customers
At Telefónica, our mission is to deliver the best digital experience to all our customers by providing connectivity and advanced services tailored to their needs.
We are committed to technological innovation and service excellence as core pillars to build trust and support the digital development of individuals, companies, and public administrations.
Our Vision
Become a world-class European Telco with profitable scale.
We aspire to be a leading European operator with a profitable scale and a consolidated presence in Spain, Germany, the UK, and Brazil. Our goal is sustainable and efficient growth, leveraging our technological capabilities, a simplified operating model, and exceptional talent to create long-term value for customers and shareholders.
Core axes
Towards consolidation and European leadership
A more innovative and competitive company
More and better customer services
Ambitious, rigorous and effective management
Spain’s institutional reference in Europe