Telefónica Metaverse Day: expand reality and dive into the future

The development of the 5G infrastructure and future 6G networks and the emergence of immersive devices together with the decentralisation of the web is increasingly enabling the fusion between a digital world and an analog world.

metaverse day

06/09/2022

Last updated on 08/09/2022

4 min

Next September 29th, Telefónica opens its doors at the Distrito headquarters and holds the first edition of the innovation event “ Telefónica Metaverse Day ”  about the metaverse and other emerging technologies.

The arrival of the metaverse implies the need to rethink how these advances impact on new forms of consumption, entertainment, and communication, which are beginning to emerge with the experiences of the new virtual environment.

At Telefónica, we continue our commitment to explore the opportunities offered by these emerging technologies. That is why, on September 29 at 15:00, we will celebrate the first edition of the “Telefónica Metaverse Day” event. We will be presenting all the latest news about innovation in the metaverse and other firsts related to the new digital era: tokens, NFTs, VR , AR and mixed reality devices, web3 and much more.

Telefónica Metaverse Day can be experienced in three different ways: live in our headquarters or through digital alternatives. One of the options will be via streaming , accessing our registration website or through our latest initiative: the Multiuser Virtual Environment. This new platform, which combines the best of AR and VR, allows you to create personalized avatars, interact with the virtual environment and enjoy the event in an immersive and unprecedented way. All you need is a personal Microsoft account and a device compatible with AltSpaceVR software. In this link you will find more details.

Get into innovation and connect with experts

In this first edition you will live and breathe the metaverse from the very first minute. An exclusive journey begins with the opening of its doors, starting with a guided tour of The Playground, our demo area, and continuing with keynotes and exhibitions with experts.

At The Playground you will be able to explore, first-hand, the product developments we are working on together with our partners. Advances that fuse the most innovative technology with unique immersive experiences. Four spaces where it will be possible to discover from the revolution in communications with video calls in the metaverse, the initiatives of augmented reality and virtual reality, to initiatives related to web decentralization, cryptocurrencies and blockchain technology. Finally, in the devices area, it will be possible to take reality to the next level thanks to advances in the most emerging glasses on the market.

In turn, in the auditorium, the most expert voices in innovation will explain about the novelties of web3 and its practical applications in the digital era. Chema Alonso, Chief Digital Officer Telefónica, and Yaiza Rubio, Chief Metaverse Officer Telefónica, will be responsible for opening the door to this journey to the future. Here, top speakers will present onvarious topics such as, for example, the revolution of the network platform, the new economic paradigm together with the new decentralized business models and the revolution of consumer experiences thanks to the development of AR, VR, volumetric production and avatars.

Discover the interactive experiences at Telefónica Metaverse Day

Another of the key points at The Playground is the Web App. Through it, the attendees will be able to register, choose their favourite virtual avatars and complete the various activities that they will find throughout the experience area. For each completed activity will earn achievements that will open the door to participate in a raffle, giving the option of winning the ultimate final prize. Is there a prize? That’s right! An immersive pair of Meta Oculus Quest glasses!

At the same time, some game dynamics will be displayed in this area that will immerse participants in the depths of innovation thanks to the experiences of augmented reality together with mixed reality.

All this and much more is what you will discover if you join Telefónica Metaverse Day. Connect with us this September 29th and make way for a unique adventure that you will never forget. Come in and decide which experience you will be immersed in. Are you ready you to cross the door?


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