Gemma Navarro

Gemma Navarro

Telefónica de España's digital channels

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    • I have been working at Telefónica for most of my working life, since 1989. I have lived through all the company's logos, except for the first one, that of the C.T.N.E. At that time you entered by exam and I remember that I was studying IT and I passed the exam to become an IT Assistant, entering in Technical Assistance, in what used to be called the UGIS (Integrated Service Management Unit).

      I have experienced all kinds of jobs up close, from those that were done on the street, through the more technical ones, the sales network, to the planning and business areas.

      The work has evolved a lot, I still remember fellow mechanics, splicers, switchboard operators, assigners, dispatchers, operators… how they used to draw a giant plan where all the distribution boxes were drawn by zones, all the wiring reached the distributor and the telephone numbers that the assigner assigned to each subscriber were written down in pencil, a whole world. In the commercial area, there were huge rotating organisers with an infinite number of tabs where each customer's contract was kept on paper. Imagine the volume! Nothing like today.

      Then I went to Commercial Distribution, what today are the Stores, and from there I became part of the Secretarial team. Another fascinating stage that led me to my current position in Digital Channels, where I continue to witness the transformation of Telefónica in this technological revolution that I have been fortunate enough to witness and participate in, because I love technology, seeing how things are transformed, processes, learning and sharing knowledge.


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