Industry Analyst Office

Dear friends,

As in previous years, we are delighted to invite you to our activities @MWC’18 (see below). We will showcase our latest developments in AI, IoT, Big Data or network virtualization which, all in all, position Telefónica as one of the most innovative telcos.


Special event with José María Álvarez-Pallete, CEO & Chairman

Sunday 25 February 15.00 -16.00


We are happy to invite you to a special event with José María Álvarez-Pallete our CEO & Chairman, and Chema Alonso, our Chief Data Officer, plus leading technological partners, about the evolution of Aura, our cognitive intelligence engine.

The event will take place in Torre Telefónica Diagonal 00.


Telefónica Breakfast with Vicente Muñoz, Chief IoT Officer: taking the IoT to the next level

Monday 26 February 09.30 -10.30


In this session Vicente Muñoz will give you an update on our overall IoT strategy and will present some relevant customer cases.


Update on LUCA with Elena Gil, CEO LUCA

Monday 26 February 15.00 -16.00

Register here

Elena Gil, CEO of LUCA, will provide you with an update on our big data enterprise-related strategy and activities.


Telefónica Breakfast with Chema Alonso, CDO: Aura & 4th Platform

Tuesday 27 February 09.30 -10.30


You will get the latest update on our 4th platform and the implementation status of Aura, our cognitive engine, announced in last year's MWC.


Telefónica Breakfast with Enrique Blanco, CTIO: Telefónica towards the softwarization

Wednesday 28 February 09.30 -10.30

Register here


Enrique Blanco will introduce his new role as GCTIO, as well as Telefónica’s vision on the evolution of our 1st & 2nd platforms. He will showcase why Telefónica is leading the way in network virtualization through UNICA and E2E digitalization.


Internet For All with David del Val, CEO Telefónica R&D

Wednesday 28 February 11.00 -12.00

Register here

David del Val, CEO Telefónica R&D will talk about our initiatives to connect the unconnected


🔖LOCATION: All Breakfasts &LUCA sessions will take place in Hall 3, Stand 3K41 at MWC. The Internet For All session will take place at the Press Room in our stand in Hall 3, Stand 3K31.


Demo Tours

Daily from 16.00 to 17.00

Location: Our stand in Hall 3, Stand 3K31

Register here for your preferred timeslot.


Should you like to schedule a 121 briefing or require further assistance, please contact us at


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