More and more companies recognise that taking care of their employees’ physical and mental health has a direct impact on their efficiency and working environment. Currently, various studies and research support the benefits of incorporating physical activity into company culture.
Effects of physical activity on well-being and work performance
Regular physical activity helps reduce stress, improve sleep quality and strengthen the human body’s defence system. As suggested by various studies carried out by renowned institutions, companies that promote physical well-being programmes achieve greater employee happiness and commitment to their work. In fact, a work environment that promotes physical activity is commonly associated with a significant decrease in stress levels and a greater ability to deal efficiently with daily challenges.
Practising any sport helps to enhance concentration and creativity in the workplace, which are fundamental aspects for stimulating the generation of innovative ideas in this specific environment. When physical activity is included as part of the daily work routine, there is a significant increase in cognitive performance and the ability to solve problems effectively, which translates into greater efficiency and work performance.
An important aspect is the reduction in absenteeism, according to the World Health Organisation (WHO). Implementing physical activity programmes in the workplace not only benefits the health of employees, but also has a positive economic impact. It is estimated that every euro invested in wellness initiatives can generate a return of up to 4 euros through reduced absenteeism and increased work efficiency. This benefit is not limited to the financial sphere; it also translates into a more dynamic and healthy work environment.
Builds bonds and promotes teamwork
One of the most positive aspects of sport is its ability to break down any barriers between different departments within a company. When employees share the same passion for a common physical activity, spaces for interaction are created that go beyond hierarchical structures and traditional roles.
Practising sport stimulates horizontal communication between colleagues and helps to strengthen trust and interpersonal relationships, thus fostering a collaborative environment where each individual is perceived as a valuable member of a cohesive team.
Participation in sports activities: a natural and authentic network of contacts
Enjoying moments together outside the usual work environment establishes bonds based on shared interests and the desire to improve personally. These interactions not only promote social inclusion, but also open up new opportunities for collaboration and professional growth, which are crucial in today’s business world where interconnection is essential for success.
A close example: Telefónica’s women’s football team
A clear example of how sport can change corporate culture can be seen in Telefónica’s women’s football team. Made up of women from different areas of the company, it has achieved much more than just physical exercise. Training has become a place for meeting and strengthening bonds, where a passion for football is reflected in an atmosphere of solidarity, trust and mutual support.
The team’s players not only enjoy competing and growing together, but also become promoters of a healthy lifestyle. The positive influence of Telefónica’s women’s football team is inspiring other people within the company to join similar initiatives, demonstrating that prioritising sport promotes a healthier and more motivating working environment.
This April, a modern gym will open in the Telefónica District, available to all employees at the centre free of charge.
The important thing about the centre is not the machines, rooms or free classes; it is a simple but effective concept: by prioritising the well-being of those who make up a company, the whole company benefits. Because personal care should not be considered an extra or a privilege, but an integral part of an innovative and sustainable healthy workplace. And this approach within a company could be invaluable.
What differences do we notice when we have a gym at our own workplace?
Exercising is no longer a complicated logistical challenge. I have the option of training before starting my working day or after finishing it; I could even exercise at midday. Without having to travel or look for excuses not to train.
This way, exercise becomes a regular, everyday activity rather than just an option for when you have free time; it’s as common as having a cup of coffee or attending a meeting.
In turn, unexpected connections arise when people from different backgrounds come together to train. They get to know each other better and develop a different relationship that goes beyond the strictly professional, creating a sense of community.
Conclusion
In an organisation with a wide diversity of employees, it is really valuable to have places where you can improve your well-being without having to leave your workplace, where health and happiness are an intrinsic part of working life and are not limited exclusively to your activities outside the office.
It doesn’t take a long explanation to understand: when people are in a good mood, the atmosphere improves, energy increases and everything flows more easily. It’s not magic. It’s health. It’s connection. It’s a shared culture.
Therefore, promoting sports in the workplace could be one of the most profitable investments a company can make right now.
