Development of commercial services related to home equipment, as well as digital services aimed at the general public, comprising the Residential and Self-Employed segments. Specifically, I am involved in the marketing of all the equipment needed to serve our customers, such as the Smart WiFi Router, the Smart WiFi Amplifier and the UHD decoder. I am also involved in value-added services, such as the Smart WiFi Service, the Reloj Te Cuida service and, more recently, the Billin Electronic Billing service. My history with Telefónica began at Telefónica Móviles 26 years ago, during the roll-out of the GSM network, always in the field of transmission. Since then, I have been involved in the deployment of DCS and UMTS networks, also in Transmission, until 2012, when I made the leap to Value-Added Services.
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