Product Manager with solid experience in the audiovisual sector, specialising in television and video services. Throughout my career, I have led projects that combine content, technology and usability, always with an innovative approach to improving the user experience.
In my current role as head of the Intelligent Video Assistant at Telefónica, I create and execute the strategy to incorporate artificial intelligence into video products, helping to transform how viewers discover, consume and interact with content. I am passionate about working at the intersection of AI, personalisation and media: defining product roadmaps that integrate recommendation algorithms, content generation and predictive analytics to anticipate user needs.
My approach is always pragmatic: I translate technological ideas into real solutions, collaborating with engineering, data science, design and business teams to launch products that are not only technically sound, but also deliver value to users. In addition, I have a strong commitment to data ethics and a clear vision of how AI can deliver more human and responsible experiences.
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