Supporting fairer platforms
and accountable algorithms
The Internet of platforms
The combination of network effects, access to huge amounts of data and the use of AI and algorithms are transforming digital platforms into gatekeepers which control the digital experiences of people. These with additional concerns on consumer protection, taxation and competition are threatening the sustainability of digitalisation by generating lack of trust and unwillingness to provide access to data.
Digital platforms: a comprehensive approach
Digital platforms are key for digitalisation of societies and have many positive effects, but they also entail relevant risks and challenges. As a result, a comprehensive approach including elements of self-regulation, a more responsible and accountable behaviour by digital platforms and policy modernisation should be adopted in order to avoid further backlash from societies and policymakers.
Development of AI needs to be human-centric
The development of Artificial Intelligence replacing people in some decision-making processes poses significant challenges on transparency and accountability. As environmental impacts of production are seen today as a corporate responsibility, businesses will be held accountable for the social impacts of AI platforms: development of AI needs to be human-centric and take ethical considerations.
Global platforms are becoming bottlenecks of the digital experience, a position that could be strengthened through their access to data and the adoption of Artificial Intelligence. These platforms are challenging enforcement of national rules on taxation, security, privacy and consumer protection.
01. Responsible and accountable behavior
Global platforms should take a human-centric and value driven approach by putting people back in control of their data, adopting ethical principles in the implementation of AI and algorithms and assuring fair tax contribution to local communities.
03. Data as a competitive asset
Data is a competitive asset with real value and has an important impact on competitive dynamics and possibility to innovate. Regulators and policy makers should view and treat data accordingly, and not just in privacy terms.
02. Uphold the application of values
and rule of law
Policymakers and regulators should hold platforms accountable and insist on defending the application of existing values, norms and rule of law. They should make sure that companies compete on an equal footing, while fundamental privacy and security rights are preserved.
04. Global services and national jurisdictions
Global business and services need to respect the sovereignty and laws of states, and consider the cultural, historical and socio-economic approaches, traditions and values when offering services. They should always strive to fully comply with local requirements.
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DIGITAL POLICY LAB
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