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A Manifesto for a
New Digital Deal
Towards a human-centric digitalisation
A New Digital Deal
Across the world, economies and societies are being fundamentally transformed by digitalisation. The pace of change is remarkable and no aspect of our lives will be untouched. We do not live in an era of changes; we are in a change of era. We face the task of maximizing the opportunities of the digitalisation for our societies and economies, whilst facing some significant challenges.
Telefónica calls for a new cooperative effort to define a New Digital Deal to renew our social and economic policies and modernise our democracies for the digital age.
A human- centric digitalisation needs to ensure that citizens are the primary beneficiaries and feel in control. In our view, this process should be guided by these principles:
ACCOUNTABILITY
Use of Artificial Intelligence and Algorithms should be ethical and digital platforms need to be hold accountable.
FAIRNESS +
NON DISCRIMINATION
People should be able to enjoy fair, and non-discriminatory digital services.
TRANSPARENCY
+ CHOICE
People should have access to their data and to all the information generated by them while having meaningful choices to be able to enjoy the value of their data.
INCLUSIVENESS
We can leave no one behind in digitalisation. Digital transformation needs to be accompanied by social policies.
RESPONSIBILITY
Business needs to be value-driven and contribute adequately to societies to make digitalisation sustainable.
A New Digital Deal
Towards a human-centric digitalisation
EMPOWERING
PEOPLE
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